Thursday, July 18, 2013

Behind-the-Scenes of Our Spring '14 "Madagascar Edition" Photo Shoot

Another PVBLIC season is designed, done, shot and off to the trade shows! This time we're taking our customer to the African Island of Madagascar. We had our lookbook shoot for "Madagascar Edition"last weekend.

Photo shoots can be both the best and worst time of the season for us. The planning and stress is a bit overwhelming but seeing the last 5-6 months of work come to fruition (something literally created from nothing) is super gratifying! In saying all of that, we couldn't do it without the help of many a huge thanks to Marcell, Andrey, Carlos, Bronwen, RJ, Michael, Ryan, Klavierhaus for the space and of course photog Meg Urbani and Models Zuleika & Carlens. xoxo!

Check out some behind-the-scenes snaps and vids of our Spring/Summer 2014 collection below!
Marcell and Tara "Zhuzhing" and rolling up the reversible shorts.

Michael was our plant designer and beautifully handled the leaves & props (much better job than I'm attempting here).

And below is a sneak peek of some of the final photos. Thanks again to everyone involved. Full lookbook coming soon!